With recent news about the reemergency of a bedbug infestation, we are reminded that the little pests that infest our lives from time to time must be dealt with over and over again. Lice are such pests and while not spoken of very often, the size of the market for lice treatments suggests that many battle these little pests in silence, behind closed doors.
Geographic reference: United States
Market size: $65.88 Million
Source: MMR, April 19, 2010, p. 69.
Original source: SymphonyIRI